Campaigns

Men more at risk of significant vision loss from glaucoma

This year's World Glaucoma Week, 12-18 March 2017 focused on the need for men to have regular sight tests, following the launch of research from City University of London which showed that men are at a greater risk of losing their sight than women. Findings showed that men were 16% more likely than women to suffer advanced vision loss on diagnosis.

IGA joined together with Specsavers to mount a million pound health information campaign to help raise awareness of glaucoma and encourage people to have regular eye examinations.

 The campaign included TV and national press advertising, online activity and posters and health information in Specsavers’ 770 stores nationwide.

World Glaucoma Week is organised by the World Glaucoma Association and World Glaucoma Patient Association.Both the WGA and WGPA were created to minimise visual disability from glaucoma, and to improve the lives of glaucoma patients around the world. The WGA works to optimise the quality of glaucoma science and care through communication and cooperation among national and regional Glaucoma Societies, with companies involved with glaucoma, glaucoma patient organisations and others in the glaucoma community. The WGPA works globally to encourage the establishment of and cooperation among national Glaucoma Patient Associations. The group serves as an umbrella organisation to provide useful information to individuals, health care providers and support groups that are devoted to the fight against glaucoma.

 

Pressure checked?

This year's National Glaucoma Awareness Week, 12-18 June 2017 focused on eye pressure and the link to glaucoma. Pressure checked? #GetEyeWise campaign packs will be available from the beginning of April. To register interest contact: marketing@iga.org.uk. For press, media and partner requests contact: k.brewer@iga.org.uk. For fundraising contact: J.McCarthy@iga.or.guk  

To keep up to date with activity, check our website, like us on Facebook and follow us on @TweetIGA

 

18-24 September 2017, National Eye Health Week 

The IGA sits on the steering committee for National Eye Health Week (NEHW) which is now in its eight year, and will be taking place 18-24 September 2016. Once again, eye care charities, organisations and health professionals from across the UK are joining together to promote the importance of eye health and the need for regular sight tests for all.

Last year's campaign focussed on the important role that eye drops play in saving sight, and how to take them correctly. Use your eye drops! information can be found by clicking here.

For information about past campaigns http://www.visionmatters.org.uk/news/news